Whether your website designer is a local developer or part of a big national company, one of the important factors that you should take into consideration in your search for the right website design company is how busy they are; the size of their order book. This can actually be a double edged sword because on the one hand a busy website design company may have to quote longer lead-in times, but the activity does of course indicate that their services are in demand. If their services are in demand, the logic is that their product must be good. Based in Norfolk we know there are lots of super companies around but it should be easy to find the best developer for your site?
There are certain cases where a big order book or the long lead-time a busy website designer quotes can be misleading. If this apparently busy website design company is a relatively new start up for example, the clientele may not yet have had the time to evaluate the designer’s performance, so look out to make sure that there is a client list that you can follow up to interrogate. Any local developer, Norfolk or beyond should be happy to assist as they want your business.
A short order book, and a therefore rapid response time could be a sign that nobody wants to use them, or it could simply mean that they are very fast and efficient in keeping up with things, either way the presence of testimonials and following them up is again an invaluable process and one that perhaps should not be rushed but done methodically if you have the time.
Any local developer or designer would tell you that design is not something that should be hurried and a busy website design company will not only know this, but will stick firmly to their guns and refuse to be hurried. This is actually good brand marketing in progress and whilst at times this sort of attitude can be very frustrating, it speaks volumes for their integrity, and if they won’t allow other projects to get rushed along they will not permit yours to be rushed either.
A busy website design company that holds to this principle is worth their weight in gold. It should however be made very clear through the tendering process just exactly what their lead times are, and at that early stage you have the opportunity to question this and to perhaps seek permission to even talk to some of their current project owners for real-time feedback – see our testimonials article for assistance with this part.
Any sort of design work is a process where there will be discoveries along the way: new suggestions about the best way to lay a site out, or how to arrange the navigation etc. which is all part of developing the best product for your business. A busy website designer may even adopt a new technology in the process of fulfilling your design, to stay at the forefront of website design and to ensure that they offer state of the art product. It would actually be very annoying if your website were to just miss out on a new innovation simply because your chosen local developer couldn’t make time to incorporate it.
They do say that patience is a virtue, and in the case of good website design this is very true. Don’t lose sight of the fact that your website is your shop-front. Once it’s out there in cyberspace you need it to do an effective job for you. The “window dressing” is key and fashions change, as do new technologies, and in order to stay at the cutting edge you will want to incorporate these changes in your website. A busy website design company will be busy partly because clients return to them again and again for these state of art or fashion updates; another thing you can check out amongst their client list be it Norfolk, London or anywhere else.
In the majority of instances, a busy website design company is a good design company; it’s a local web design or graphic design company with integrity, with flair, and with dedication. If and when you find one, stick with them for the best site that works for your business.
Posted on September 30th, 2009
