If are looking for a company to design your website, you obviously want to find the best company for the job; but how can you go about finding just such a company? One of the best methods is to seek recommended website designers.
The great majority of businesses, no matter what industry they are in, advertise their service in one form or another whether by using marketing campaigns, trade directories, advertising campaigns, employing sales representatives, or even affiliate marketing programs. These are the some of the ways that businesses attract enquiries from potential clients in addition to relying on the traditional method of personal recommendations.
There are some companies who do not advertise at all beyond just having a listing in a local trade directory and very often, if you come across such a small company you may find you have struck gold. The way that these sorts of companies survive and prosper is through personal recommendation, and personally recommended website designers can be worth their weight in gold.
The very best website design companies (the crème de la crème) will often start from small beginnings by designing websites for people that they know. The successful ones (the ones with great original ideas and state of the art techniques) thrill their clients, who are then delighted to make personal recommendations of the designers’ services to friends and business colleagues and share in some the kudos of being able to propose personally recommended website designers. A designer or any small company who doesn’t prosper so well often resorts to advertising, which is quite possibly why we think asking around your friends and colleagues works best.
Of course that doesn’t mean to say that all website designers who advertise are second rate, but with a great personal recommendation, you have a superb starting point for your exciting new venture. It is also worth bearing in mind that whoever is doing the recommending is putting their own reputation and judgment on the line too, so you will usually find that personally recommended website designers are definitely companies to look into.
Obviously everyone is in search of something unique, and what suits one person is not necessarily the next person’s cup of tea. In other words there is no cast iron guarantee that the recommended website designer that you approach will suit your own particular requirements. But the chances are that they will, or that they will know someone that they themselves are prepared to recommend who operate in your particular market niche.
Some people like the razzmatazz of dealing with huge website designers of enormous reputation however, these large companies can sometimes be rather too impersonal. They often tend to do things somewhat at arms length and employ too many people in various functions, so you might find you talk to a salesman who then talks to his designer, and then the brief gets passed down to a techie to actually builds the site. Before you know it, the original concept has “gone to the wall”.
On the other hand, a smaller personally recommended website design agency will give you that more intimate one to one service and you will often work with an individual who will see the project right through with you from conception to launch. It is exactly this sort of small company that will suit you best and that will do a stunning job. So start asking around for personal recommended website designers now for the best starting point.
Posted on October 1st, 2009
